INDONESIAN TRAVELLING WOMEN: TRAVEL DESTINATION CONSIDERATION FOR WOMEN ACADEMICS
Keywords:
travelling, destination consideration, women academicsAbstract
This study highlights the significant influence of lecturers' professions on the travel destination choices of Indonesian women. The research examines how educational backgrounds and professional insights shape travel preferences and decision-making processes among female lecturers in Malang. This research used mix method. There were 7 subjects taken using criteria of having more than 15 years experiences in teaching at university, master degree and willing to get interview as well as getting local, national and international travelling experience. Analyzing qualitative data referred to the thematic analysis of the Miles and Huberman analysis model while percentage whereas data quantitative used percentage. The findings reveal that educators serve not only as academic guides but also as mentors whose recommendations carry substantial weight in shaping students' travel preferences. Key factors such as safety, cultural experiences, and networking potential emerged as primary considerations influencing destination selection.
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